In the past, consumers desired products that signaled status and showcased their identities, backgrounds, and beliefs. Now ...
The latest campaign centers around a recently rediscovered Warhol painting of Absolut’s signature bottle. by Bailey Calfee ...
Tor Myhren, Film Lions president, told Cannes the industry needs to get better at short ads. by Charlotte Rawlings Take ...
Following Toys “R” Us, it’s the second brand to make an AI-generated ad this week. by Brandon Doerrer Take advantage of ...
Nearly all global campaign toolkits are never activated in local markets, according to the findings. Take advantage of ...
With in-housing, automation, and tech platforms getting closer to clients, Campaign explores how ad agencies are protecting ...
Can Your Hair Take the Heat? includes a month’s supply of supplements. by John Newton Take advantage of everything Campaign ...
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Mobile gaming is going mainstream. A growing global smartphone base and advancements in mobile technology are making games ...
Despite all the hype about AI-created campaigns, jury presidents say the technology had a minimal influence on award-winning ...
Campaign US newsletters with must-read stories sent right to you. You'll also unlock limited access to valuable resources ...
Welcome to The Tech Fix, a weekly newsletter where we break down the latest technology news and trends from the advertising ...