Maintaining an engaged audience is critical for an app’s long-term health, as acquiring new users only works for so long ...

Choosing the right platform for your user acquisition strategy can make or break your campaign. With the rise of social media ...

Discover the techniques fintech app Bilt Rewards uses to increase user retention, with a focus on maintaining a consistent, personalized user experience across multiple channels at scale. In this ...

Taras‘s actual first experience in performance marketing started all the way back at the high school as an affiliate. He has ...

Our AI App Report is the most comprehensive piece of research on the AI app market, with detailed forecasts on the generative AI market. We also cover AI app usage, downloads by app, demographics and ...

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