Nearly all global campaign toolkits are never activated in local markets, according to the findings. Take advantage of ...

The latest campaign centers around a recently rediscovered Warhol painting of Absolut’s signature bottle. by Bailey Calfee ...

With in-housing, automation, and tech platforms getting closer to clients, Campaign explores how ad agencies are protecting ...

Can Your Hair Take the Heat? includes a month’s supply of supplements. by John Newton Take advantage of everything Campaign ...

Tor Myhren, Film Lions president, told Cannes the industry needs to get better at short ads. by Charlotte Rawlings Take ...

Campaign US newsletters with must-read stories sent right to you. You'll also unlock limited access to valuable resources ...

Lilly’s most recent version of Get Better comes out weeks ahead of the drugmaker’s sponsorship of the 2024 Summer Olympics in Paris. Take advantage of everything Campaign US has to offer.

At a recent online event, Michelle Rosenthal expressed concerns about companies ‘misleading’ children with AI characters that are hard to distinguish from real humans. by Jessica Heygate ...

At Carat, building emotionally intelligent experiences that give brands a competitive advantage is a key outcome of our work.

In the past, consumers desired products that signaled status and showcased their identities, backgrounds, and beliefs. Now ...

While price and features remain important throughout the purchase journey, the report finds that creative execution, ...

On the other hand, travel is a bright spot in an otherwise contentious world. Recent Tripadvisor research found our customers ...