Differentiation can be challenging due to the number of competitors in any given category in today's marketplace. In Iceland, ...

Automotive News and Ad Age are teaming up to celebrate the most impactful, creative advertising and marketing campaigns in ...

Agencies and brands are increasingly looking for creatives with technology chops, making these roles desirable in a tough ...

While price and features remain important throughout the purchase journey, the report finds that creative execution, ...

Accenture Song CEO speaks with Campaign US about his vision for the company and where creativity plays a role.

From the marketing capabilities needed to succeed to why B2B marketers should raise the creative bar, it’s been a busy week.

Under a new CMO, Culligan is looking for an agency to modernize its image with a new global awareness push due out later this ...

You can learn which platforms and channels your target audience uses by conducting surveys, analyzing web analytics and using ...

Figma CEO Dylan Field says the company will temporarily disable its "Make Design" AI feature that was said to be ripping off ...

A photographer won the top prize in an AI contest with a real picture to show the ethical issues around the tech.In today's ...

Yahoo Advertising has unveiled Yahoo Creative, its full-stack data-powered ad creative solution. Yahoo Creative was developed ...

Yahoo Advertising brought its expertise to this year’s Cannes Lions Festival, and on Wednesday announced its first ...